For home decor & furnishings D2C

From a beautiful room to a clearer cost picture.

For home and décor brands with varied product sizes and shipping costs: bring delivered outcomes and your cost assumptions into the product review.

Category workflow examples. Your own data determines the result.

Your home collection: Lighting → Soft furnishings → Decor piecesAn illustrated workflow connecting your store, delivery outcomes and the margin left behind.LightingYour catalogueSoft furnishingsDecor piecesYour home collectionOne connected view
Workflow illustration · no customer results shown

Three questions worth bringing together.

01

Which products leave margin after shipping inputs?

02

Are RTO outcomes changing the campaign picture?

03

Where do cost assumptions need a closer review?

Keep shipping assumptions close to the SKU.

Product economics

From your catalogue to your cost picture.

Compare product economics using the inputs maintained by your team. Bulky and delicate items deserve an explicit cost review before you scale acquisition.

  • Maintain product and shipping cost inputs.
  • Check delivery coverage and catalogue mapping.
  • Compare a consistent reporting period.
Explore Product Profit →
Margifi / Product ProfitSynthetic Demo Brand data
Product Profit: actual Margifi interface with synthetic demo data
Actual product capture. Example data illustrates the workflow, not a customer outcome. View full image ↗

Follow delivery exceptions with the team.

Margifi / Delivery Follow-upSynthetic Demo Brand data
Actual product capture. Example data illustrates the workflow, not a customer outcome. View full image ↗
Delivery outcomes

The courier status and the team’s next step.

Use the courier status and calling worklist to coordinate the next step. Review returns and unresolved outcomes as part of the same order journey.

Shipping and restock values are cost inputs. Unresolved delivery is kept distinct from confirmed outcomes.

Explore COD intelligence →

Keep the boundaries visible.

What to keep alongside the report

Shipping uses entered cost assumptions. The product does not import a courier invoice or compute volumetric freight from package dimensions.

Check the data connections →

Home decor & furnishings: questions before you start

No. Shipping costs in the margin model come from the values entered in Settings, not dimensions or a courier invoice.

Explore another category

Your products. Your orders. Your clearer picture.

Explore how Insights fits your home decor & furnishings business with a week on your own data.